SEO Canberra

Mobile-First Indexing: What It Is, How It Works and Why Should I Care Mobile-First Indexing: What It Is and How It Works Mobile-first indexing is the latest bit of news out of Google. The search engine giant recently announced the move, sending shockwaves through the SEO community and causing massive scrambles to adapt to these new changes. But what, exactly, does it mean for the world’s leading search engine results provider to adopt this change? How is mobile-first indexing going to change how your own sites, or the sites of your clients, rank when consumers are looking for goods and services provided? There’s a lot of uncertainty and misinformation surrounding Google’s new decision, but there doesn’t have to be. Here’s what you need to know about what mobile-first indexing means, how it works, and how — if at all — your rankings will change as a result. The Big Question: What Does “Mobile-First” Mean? For the most part, mobile-first indexing does exactly what it says on the tin...

Google recently announced they are switching to mobile first indexing. What does it mean for you and your website? On 27 March, Google began to implement mobile-first indexing. In their words, "... being like a a single library that is now beginning to replace print books (desktop pages) with ebooks (mobile pages). Over time, the library will be mostly ebooks (mobile). But print books (desktop) will always remain part of the mix in the library." This is after 18 months of   testing and experimentation, and represents Google's latest efforts to make the internet more mobile-friendly and resemble user trends. Back in 2016, Google first  detailed its plan  to change the way its search index operates, alerting us how the algorithms would eventually shift to use the mobile version of a website’s content. What does this mean for  means for the average business owner. Do you have to change anything? Nothing? Everything? If your site is mobile-friendly, will that b...

Lead Generation for Australian Hair Dressers and Beauty Salons Dominate your local hair dressing niche We have extreme success providing lead generation and new clients for hair dressing and beauty salons.  Our clients salons dominate their niche in local search.  Hair and beauty SEO Web and SEO clients in the Hair and beauty niche enjoy top of the pack #1 rankings for dozens of keywords even when their locations are suburban, many kilometers from town centres. Hair Salon Local SEO Case Study Check out the Canberra Local SEO Case Study over on our web site at    https://evolver.com.au/seo-case-study-canberra-local-business-google-insights/

Republish of digital collateral designed by Evolver for fund raiser held at Hellenic Club, Woden on 12 August 2016. Provided free SEO consultancy at iSpin 's Fund Raiser at Hellenic Club in 2016. http://evolver.com.au provided clients fast, effective SEO Canberra advice for their website and online presence. Originally published under a personal YouTube account. Republished here on Evolver's YouTube channel as a part of creative work showcase.

Australian UX and SEO Case Study: Under the Hood dynotune-com-au Canberra Web Design Gone Wrong Watch over the shoulder of Chris Powell of Canberra Digital Agency http://evolver.com.au , as he conducts a live User Experience UX and Findability Review for a potential client. This Under-the-Hood review and analysis of the  web design of Canberra businesses Dynotune.  This business had split into two different business entities who shared a common website. The major user experience, usabilty and search engine optimisation takeaways from this review include: . The importance of designing for mobile first; . Have you even looked at your own web site from your mobile phone?; and . Canberra Web Design Gone Wrong Please note this review was conducted in 2014, prior to Google introducing the local pack search results in late 2015. Good to see the two businesses sorted out their shared website design issue with the Belconnen franchise starting a new fresh domain. T...

The video below showcases what can go wrong when two different businesses share a website between them.  Yes, you read that correctly. One business was split into two and they shared a website. This case study is from back in 2014, pre Google's local pack. Enjoy the hilarious outcome of one Canberra business struggling to make sense of google, mobile phones and technology in general. This is actually a great example of why web designers should design for mobile first. I tried really hard to assist this client, but they believed things were okay. Enjoy the video below and please excuse the "Ums" throughout the video.